Live Webinar
Venture capital is targeting accounting. Here's what it means for your firm, your pricing, and your next move.
Friday, March 20, 2026
3:00 PM Eastern
Live via Zoom
One hour live. Free. You'll get the Zoom link immediately after registration.
Sequoia Capital published "Services: The New Software." It's not about software. It's about the outsourced layer — the human work that powers professional services. And they named accounting as the prime target. A $50–80 billion market where the next trillion-dollar company won't sell you software. It'll close your books.
This isn't speculative. Sequoia doesn't write frameworks for markets that don't exist. They write about markets they're already funding. And when they say accounting is a disruption target, they mean your practice.
Peter McCarroll, who runs a CAS practice and has spent eighteen months studying AI at the enterprise level, walks through what Sequoia sees — and what you need to understand to stay ahead of it.
Why they're targeting accounting specifically. What they see that other investors missed. The infrastructure thesis behind "the next trillion-dollar company."
Why CAS practices are the disruption target, not adjacent to it. How the economics are shifting. What happens to your pricing when compliance work compresses.
The talent shortage doesn't protect you. It does the opposite. Learn why you can't out-hire your way through this — and what you can do instead.
What's automatable now. What stays defensible. Where to invest your people and capital. The spectrum that determines your competitive position.
How AI assistants become autonomous systems. What your firm needs to do today to shape that transition. Why waiting creates compounding risk.
Concrete decisions and actions. Not a wish list — the actual sequence of moves that firms that survive will make in the next 18 months. And the ones that won't.
$50–80B
Outsourced accounting market size
340K
Accountants lost in five years
75%
of CPAs nearing retirement
The gap
Not enough people to fill the shortage
"Ten thousand dollars for QuickBooks. A hundred twenty thousand dollars for an accountant. The next legendary company will just close the books." — Sequoia Capital
This webinar is designed for CAS practice owners and leaders who are making decisions about AI, staffing, and the future shape of their firm.
You're responsible for strategic positioning and need to understand what's actually happening in the market — not the hype.
You're driving change internally and need the strategic framework to make the case for why this matters now.
This isn't about ChatGPT tips. It's about understanding the forces reshaping your profession and acting with clarity instead of fear.
One hour. No lengthy follow-up sales call. Just straight analysis of what Sequoia sees and what you need to do about it.
Limited seats. Friday, March 20 at 3:00 PM Eastern.
Peter McCarroll has been running a CAS practice for over a decade. In 2024, he made the decision to become deeply fluent in AI — not as a software enthusiast, but as a practitioner trying to understand what's actually changing in his industry. He's spent eighteen months working with enterprise-grade AI systems, studying frameworks like Sequoia's, and building concrete workflows that work in real accounting practices. He doesn't sell theory. He sells what he's built and tested.
The AI Accountant is his platform for helping other practice owners and professionals understand and navigate what's coming — with clarity, specificity, and without hype.
Friday, March 20, 2026 | 3:00 PM Eastern | Live via Zoom
You'll receive a confirmation email with the Zoom link immediately after registration.